Euler Motors, best known for its electric cargo three-wheelers, has entered India’s
passenger EV market with a new brand, NEO by Euler.
The first product — NEO HiRANGE — debuts at an introductory price of ₹3,09,999,
targeting urban shared mobility with longer range, fast charging, and a driver-first feature set.
What is ‘NEO by Euler’?
NEO by Euler is a dedicated passenger EV line designed around daily city duty cycles.
The NEO HiRANGE uses a robust chassis engineered for Indian roads and is offered in
three variants to suit range and budget preferences. Euler positions it for
ride-hailing drivers, fleet operators, and first-time EV buyers.
Key Highlights
- Three variants: HiRANGE (Standard), HiRANGE PLUS, HiRANGE MAXX
- Powertrain: 9 kW peak LV AC PMSM motor, 65 Nm torque
- Charging: ~3.25 hours (10–80%) with on-board AC charging
- Driving modes: Eco and Thunder (up to ~60 km/h)
- Assistance: Hill-assist, regenerative braking
- Connectivity: Real-time diagnostics, GPS-based anti-theft alerts
- Warranty: Up to 6 years / 1.75 lakh km (as per brand policy)
Variants, Range & Batteries
| Variant | ARAI-certified range | Real-world range (claimed) | Battery capacity (Li-ion) |
|---|---|---|---|
| HiRANGE MAXX | Up to 261 km | 200+ km | 13.44 kWh |
| HiRANGE PLUS | Up to 204 km | ~170 km | 10.88 kWh |
| HiRANGE (Standard) | Up to 171 km | ~130 km | 9.6 kWh |
Note: ARAI figures are from standard test cycles; real-world range varies with load, terrain, temperature, and driving style.
Performance & Drivability
The NEO HiRANGE focuses on quick launches and stable ride quality for stop-go city traffic.
Thunder mode prioritizes responsiveness and speed (up to ~60 km/h),
while Eco mode maximizes efficiency. Hill-assist and regenerative braking
add confidence and incremental range in dense urban driving.
Safety, Service & Uptime
- Real-time diagnostics help predict issues and reduce downtime.
- GPS anti-theft improves vehicle security.
- Warranty of up to 6 years / 1.75 lakh km supports high-usage operations.
Who Is It For?
If you are upgrading from CNG/petrol or building an EV fleet, the NEO HiRANGE offers a
compelling mix of low running costs, longer range, and fast top-up charging.
It’s aimed at ride-hailing partners, last-mile passenger aggregators, and self-employed drivers in metros and Tier-2/3 cities.
Availability & Rollout
Euler Motors has outlined an aggressive rollout, with plans to deploy NEO HiRANGE across
~50 cities over the next 3–4 months, focusing first on high-demand urban corridors and large fleet hubs.
FAQs
What is the introductory price?
₹3,09,999 (ex-showroom, as announced at launch).
Which variants are available?
HiRANGE (Standard), HiRANGE PLUS, and HiRANGE MAXX.
What is the real-world range?
Approx. 130–200+ km per charge depending on variant, load, and conditions.
How fast does it charge?
About 3.25 hours from 10% to 80% with AC charging as claimed by the brand.
Is there a warranty?
Up to 6 years / 1.75 lakh km coverage (vehicle/battery policy as specified by the manufacturer).